How to style a button-up shirt

How to style a button-up shirt

It’s no secret: button-ups are probably the biggest staple of my wardrobe. Well, next to crewneck tees. So what’s so great about them? Why is it that when I was in college, I hated them and felt like a businesswoman with a pickle stuck up her you-know-what—and now, they’re the bread and butter of my style? Well, I just painted an interesting picture. Leeeet’s get to it.

I think I hated button-ups because I hadn’t been buying the right ones.

I had been buying fast-fashion tops that were designed to be tight, but that gapped at the boob making them wholly impractical. I’d bought button-ups that had a built-in V, meaning they couldn’t button to the collar—cutting their versatility in half. I went for peplum styles, or ones that were too short to be tucked in. Basically, I was a hot mess.

Over the past year, through choosing ethical brands I’ve built a strong love for button-ups.

They’re well-made, button all the way to the collar but still look great relaxed. They can tuck in, or stay untucked. They can tie at the waist, or be worn unbuttoned and look stellar as a jacket. They don’t pop open at the boobs. I wear button-ups so often now, that my coworkers will say, “Hey, I’m wearing a Sara outfit!” when they walk in wearing a button-up.

All you really need to know is: the ethical garment industry is doing button-ups REALLY right.

Today I’m so thrilled to chat about a brand that’s absolutely killing it with this ultimate wardrobe staple. I’m so proud to say they’re Canadian too, which is something that’s always been a struggle to find.

The brand? Power Of My People.

Things to know about Power Of My People

  • They’re Canadian brand based out of Vancouver
  • They produce in small batches, minimizing fabric waste
  • Jessica and Kyle used to sew each shirt themselves, and they took 18 hours to make!
  • Now, each top is made by skilled technicians in Richmond, BC
  • All fabrics are natural fibres sourced from ethical suppliers in the USA, France and Australia

About their fits

They offer 3 styles of fit—and if you’ve ever wondered about some of these terms, your wondering is over! Here it is, from their site:

  1. Women’s Proper Fit: A Classic straight fit with refined proportions.
  2. Men’s Proper Fit: A standard fit that bridges the gap between casual and office appropriate.
  3. Wayward Fit: A loose fit with dropped shoulders and added length, made in both long and short sleeve options.

Jessica has generously offered 20% off any Power of My People purchase with my special code PETRAALEXANDRA until May 30, 2019, if you are in the market for a good-quality piece

Links in this article are affiliate-based, and I make a small commission from any purchases with the code above. It makes it possible to keep doing what I love here! Thanks so much for your support.

My favourite ways to style a button-up

Fully tucked

The reason I love this style? Low maintenance, nice and casual. Easily dressed up with a slim belt and a pair of heels.

Fully tucked, buttoned collar

For the days when I want to stay warm or have full coverage, this is it. I love a fully-buttoned look for times when I know I’ll be running around working and don’t have time to be fussing with necklines.

Tied at the waist

The fabric of this top ties beautifully! Casual, light, and the unexpected pairing with lighter bottoms gives this a fresh vibe for spring.

Top layer

As the weather gets warmer, I’m enjoying experimenting with button-ups as jackets or top layers. The length of this one makes it a beautiful top layer without being too bulky.

Bottom layer

My winter staple! A great hack for those itchy sweaters, because the button-up protects your skin while adding an extra something to an otherwise simple sweatshirt.


With a light, flexible top, the half-tuck can be a fun way to switch up to a more casual, carefree look. I love it in the summer, with some sneakers for an easy-breezy outfit. Secret to this look? Make sure you tuck the side WITHOUT the buttons. And make sure enough buttons are undone so it settles without crinkling.

Want to see more? Shop the full collection here. PETRAALEXANDRA is valid for 20% off until May 30!

I also had the lovely opportunity to speak with Jessica a little more about her brand, and here are some of the highlights from our conversation <3

Q: Talk to me about when you started Power Of My People. What was your tipping point to jumping in?

A: I was nearing the end of my tether at the design job I was doing at the time. It was a beautiful afternoon in May and I had managed to sneak out of the office to take a break at a coffee shop on Main St. in Vancouver. I remember sitting there, staring out the window thinking “I’ll be so disappointed if I don’t go for it by the end of Summer”, and I think I handed in my notice later that week! It was quite spontaneous and felt kind of instinctive. I worked on Power Of My People for 6 months before we launched our first set of shirts, at which point Kyle came on board officially as well (though he had been by my side since the start). I can’t believe that was only 4 years ago, because it feels like a lifetime!

Q: Your clothes have such brilliant structure, care, and attention to the architectural detail of a garment. If you could name the filters and criteria with which you evaluate any clothes you design, what would they be?

A: To me, a successful item of clothing must be comfortable, versatile, and structurally sound. Beauty comes from the marriage of these 3 elements along with the material components used and the proportion in which all of these things are applied. Details are very important to me. I have strong opinions about hem width and pocket placement that I’ll spare you from for now!

Q: Assuming you wear your own designs – which piece have you owned and worn the longest? How’s it holding up?

A: I wear our shirts almost daily and have a growing collection in my closet. My own collection is somewhat eclectic – I have at least 1 shirt from every season we’ve released – including the very first run of 50 shirts that Kyle and I made together in our 400 sq. ft apartment back in 2015.

I have a Friend shirt in Wayward Fit from that first season that’s really taken a beating over the years, but it’s still in great shape and I probably wear it once a week on average. I’ve mended a hem that came loose on one of my shirts once but other than that, they have all held up really well through consistent wear.

Q: What’s the most meaningful thing someone has said to you about your clothes?

A: Every review or email we receive from a happy customer genuinely makes my day. I still pinch myself when I think about all of the interesting people walking around in their Power Of My People shirts.

The owner of the production house that sews our shirts is a very hard working business woman with extremely high standards and very little tolerance for nonsense. A while ago, I was thanking her for the beautiful work her team had done on our recent batch of shirts, and how grateful we were for their support. She responded by telling me that she sees the passion we have for what we do, and that she shares that love as well. I respect and look up to her so much, that hearing her say that meant the world to me!

Q: Talk me through how you decide on new styles and how often to release them. How do straddle keeping up with what’s “in” vs being reliably classic?

A: We tend not to try and keep up with current stylistic trends. We obviously want to provide items that people see value in and that will work with the rest of their wardrobe, so things like fabric colour and how we style our photoshoots do matter to a certain degree. But apart from pocket details, we haven’t changed the design of our core pieces since 2015.

Our strategy for adding new items is more about items that we will continue to supply from season to season – rather than what pieces are popular at any given time. Trend/novelty items have their place, but that’s not an area of the closet that we’re interested in.

Q: Your naming conventions are really neat. The “Philosopher,” the “Friend,” to name a couple. Talk to me about these personas you’ve embodied in garments, and where they came from.

A: We’re quite a people-centric company. A mantra we adopted from the beginning is that our shirts are defined by the people who wear them. They are such classic pieces, true clothing chameleons and each person is inherently unique in the way they wear them. In turn, we liked the idea of each shirt adopting their own persona, as somewhat of an ode to all of the interesting and inspiring people we’ve interacted with because of Power Of My People. Both Kyle and I are fascinated with people’s expertise and vocations, so I love searching for new names or characters every season and writing a little poem in their honour.

Q: What were some of the challenges to overcome in launching and running a garment business in Canada?

A: We aren’t able to compete on price the way other companies can that produce offshore or source their fabrics from lower priced parts of the world. Kyle and I want to ensure that everyone that touches an aspect of our company receives a fair wage, works in a safe environment, and is able to go home after their workday. We choose to source and operate in regions that value the same expectations that we do for their working populations.

I consider myself lucky to be a business owner in the hay day of e-commerce. We have the ability to reach so many more people than previous generations, and can run our business without the restraints of a wholesale or brick and mortar business model. This reach means that we can be specialists within the niche of slow fashion and still be a successful business.

Q: Personally, do you ever struggle with not being able to afford clothes? As a business, what considerations do you bring to making your pieces affordable as possible while still being profitable and honouring a conscious process?

A: I definitely have financial restrictions when shopping for my wardrobe. I enjoy keeping my wardrobe small and wearing most things in it very frequently. Apps like Cladwell are a great tool that help me to expand the creative limits of my closet. My first aim when shopping is to support local companies like ours (Iris Denim is a great Canadian denim company that I love, for example), but if I don’t have the budget to do so, I will thrift (I’ve found most of my beloved Winter coats this way). This is the balancing act I apply in order to love what I own and stick to both my values and my budget.

My thoughts on affordability and slow fashion are that a person’s wardrobe is very personal and intertwined with their own lifestyle and priorities. There are a million solutions and zero rules when it comes to the problem of over consumption. As a company we like to promote the ‘buy less – wear longer’ approach, while keeping our prices as low as possible by selling direct online – but we don’t expect our customers (or ourselves) to adhere to this formula only. Sometimes it does feel restrictive – especially when you feel ‘priced-out’ of certain slow fashion strategies or specific clothing items. But if this is the case, I hope it sparks creativity and perhaps the discovery of more ways that we can challenge the status quo.

Q: What do you see for the future of Power Of My People and the slow fashion world?

A: I love supporting other small slow fashion companies. The idea of scattering the fashion industry into a plethora of micro brands that all bring a different approach to the industry really excites me!

As far as Power Of My People goes, I’m having the time of my life working on this company – I just want to keep going and to do our part pushing the industry in a positive and sustainable direction. I want to continue to meet and collaborate with people that share our vision, I always want to be proud of what we produce, and I want people to feel confident and powerful when they wear their POWER OF MY PEOPLE clothing. If we can do all of that, I’ll be more than fulfilled!


I hope you enjoyed our Q&A! Jessica’s answers really gave me a warm feeling about the future of fashion, the democratization of it from both a business perspective and a consumption perspective. If you got this far, thank you for reading!



9 thoughts on “How to style a button-up shirt”

  • “Bottom Layer look ” is that your aunt’s shrunk sweater ? it’s a nice color. I notice you modelled a t-shirt similar color, where is it from ?
    I’m on my second order from Kotn. Taking advantage of their 40% off sale.

  • Please tell me all about this “fully tucked button collar look”. Which shirt is this from Powwr Of My People, what’s the top layer, what jeans are these. I basically need to buy the whole outfit!

  • Love the way you styled the button up! And Power of My People has THE best selection of buttons ups. Do you have any camisole brands you’d recommend to wear under more sheer and light colored button ups? Thank you!

  • Awesome post, super useful as I’m so clueless about styling button ups. The interview was an excellent bonus, it really helps to get to know the business owners.

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